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On top 20% off everything*.
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*Applies to the next order/purchase and only in conjunction with the promotional code "MSS1624". Cannot be combined with other promotions. Selected items are excluded from the promotion and marked accordingly. Only while stocks last. Does not apply to third-party brands and gift vouchers. Valid until 21.4.2024.
WE CAN ALL REDUCE OUR ECOLOGICAL FOOTPRINT: FOR THE QUALITY OF LIFE FOR ALL PEOPLE, TODAY AND IN THE FUTURE.

The 10,000 day trend is our prediction of tomorrow's climate. Together with wetter.com, we use weather data from Climate Analytics to show what kind of climate we can expect 10,000 days from now in 2050. This outlook makes it clear: it has never been more urgent to rethink and question our actions. Because everyone can make a contribution today to positively influence the climate in 2050. Through many individual steps - such as the conscious decision to wear sustainable clothing.

Impact per wear.
The global fashion industry is one of the most polluting industries - its annual CO2 emissions are equivalent to those of Germany, France and the UK combined. That is why switching to sustainable production processes is essential. But how good the impact per wear of each piece of clothing actually is is also in your hands as a customer. Because this key figure puts the ecological footprint of the creation of each piece of clothing in relation to how often it is worn. This means: The more often you wear a piece of clothing, the smaller its impact per wear becomes - and the better its sustainability balance.
To the women's collection To the men's collection To the junior collection To the home collection
Repair & Care: Tips for long-lasting favorite items.
Whether cultivation or design - we do everything to ensure that our products are as durable as possible. For this we process our high-quality natural fibers according to the highest quality standards. So that you can enjoy your favorite items for even longer, we will tell you how best to wash, care for and repair them.
Take care of clothes properly
Second-hand shop for hessnatur fashion.
Giving away or reselling clothes that are in good condition keeps them in the fashion cycle. This protects the environment and resources. That's why you can now resell your used hessnatur fashion in our second-hand shop - or discover inexpensive, well-preserved natural fashion here.
To the second hand shop

Our fashion protects the environment and resources. That is why we do without questionable substances and use renewable, ecological natural fibers such as organic cotton, organic new wool, linen and hemp.

ALL ROUND SUSTAINABLE: OUR SUMMER FIBERS.
Organic cotton.
More than 30 years ago we co-initiated the world's first cultivation project for organic cotton - it is now the most popular natural fiber in our collection. Why organic cotton is more sustainable? Because its cultivation uses up to 91% less water than conventional cotton and protects people, animals and the environment by not using chemical pesticides and fertilizers. And the CO2 emissions in production? Is up to 46% less than in conventional cultivation!
Organic cotton for women Organic cotton for men
Linen.
Durable and sustainable: Linen is made from flax. The fast-growing natural fiber is native to Europe. Since she thrives best in cool, relatively humid climates, her cultivation does not require additional irrigation. Another sustainability bonus: Linen fashion has a long service life and is biodegradable.
Linen for women Linen for men
Hemp.
In terms of ecological balance, hemp is the number 1 most sustainable fiber. Because the robust plant requires little water to grow and no pesticides or insect repellents. In addition, hemp also grows on very poor soil and all its components can be used in many ways. Another interesting fact: in the same area under cultivation, hemp produces 250% more fiber than cotton and absorbs twice the amount of CO2.
Hemp for women Hemp for men
SAVE, CONSERVE AND PROTECT.
What we do to keep the ecological footprint to a minimum.